As Europe's 3rd largest e-commerce market and 6th worldwide, France represents a great opportunity for any e-merchant who wishes to develop or export their products there. A great opportunity that must be put in parallel with the challenges to be overcome, such as e-commerce logistics. Indeed, in France, 84% of online shoppers are ready to buy from another website to benefit from a more adapted delivery and 59% of them would abandon their shopping cart at the time of choosing the delivery option if it does not suit them.
Choosing the right partner for parcel delivery services is therefore of paramount importance. In addition to the choice ability, which seems important to French buyers, there are also two important aspects to note. First, the delivery speed. In France, almost one-third of French people buy from Amazon (the market share of the American giant in French e-commerce is 20%), which has led to a shift in expectations when it comes to delivery speed due to Amazon's high standards.
Furthermore, the second aspect is the delivery method. The most common is, obviously, home delivery, however, France is one of the leading countries in Europe, if not in the world, in terms of delivery at pick-up & go locations (68% of buyers prefer this delivery method).
Therefore, in order to establish and optimize deliveries from your online shop in France, you should focus on choosing the most suitable delivery service provider in the country. Please note that in France, the most popular are the following:
It should be noted also that La Poste Group's three subsidiaries (Colissimo, Chronopost, and DPD) account for a 60% market share in France.
We will now present the main parcel delivery services in France. Please note that this list is not exhaustive and is not a ranking either. All the services presented below (the most used in France) have their advantages and disadvantages. It is up to you to make your choice according to the expectations and needs of your company and your customers.
The Top 9 delivery companies in France:
Having the right logistics and fulfillment strategy determines the success or failure of the majority of e-commerce companies. Research also shows that for many online shoppers it is important to know which parcel delivery companies are available to ship their planned purchases.
In France, the importance of the delivery method is growing, with increasing use of pick-up & go deliveries. For example, the La Poste Group (Chronopost, Colissimo, and DPD France) has created a national network called PickUp, bringing together the major e-commerce players in France, for nearly 100 million parcels processed in 2019.
Choosing the right shipping method for your business can also have a positive impact on the conversion rate and customer satisfaction. In the vast majority of cases, time must be spent on research before making a decision.
If you are shipping several hundred parcels to your customers every month and do not want to spend your time and resources on time-consuming logistics, then outsourcing and automating your fulfillment process may be the best solution for you. Third-party logistics companies (3PL) such as byrd can integrate your e-commerce platform within minutes and your orders will be processed automatically and in real-time. In addition, you also benefit from access to a multitude of delivery service providers, making your logistics as personalized and optimized as possible for your needs.